World Champion Mads Pedersen's New Trek Madone

Trek has just unveiled the new bike of the recent world champion on route, Mads Pedersen. A week after his world title won in Harrogate, the Dane from the Trek-Segafredo team received a Trek Madone SLR, flanked by the rainbow. Discover in photos this small wonder, a privileged endowment, which always makes all enthusiasts dream!

Mads Pedersen's new Trek Madone, adorned with the colours of the most beautiful cycling jersey!

Photo credit: Trek 

A privilege of national, world and Olympic champions, winning a title has been accompanied for years by a customization of one's work tools... for a week, Mads Pedersen's life as a rider has changed. New outfit, new equipment, and of course a new bike to match his gold medal and in the colors of the most beautiful jersey!

Impossible to go unnoticed in a peloton in this outfit!

On the occasion of his return to competition on the Tour de l'Eurométropole, which the Dane covered, surely exhausted by the celebration of his title and a week full of emotions, Mads Pedersen rode a new Trek Madone, custom painted by the American brand to honor its champion.

Custom painting, choice and installation of flocking and personalized winks on the frame… all the stages of customizing a frame.

Trek teams have been working for the past week to design and build this special edition. Brian Lindstrom, the firm’s art director, Micah Moran, senior product designer, and Kyle Doney, product designer, worked at Trek’s Project One custom paint facility in Waterloo, Wisconsin. Mads' victory was an incredible achievement", rejoiced Brian Lindstrom, artistic director of the firm. With this custom bike, we wanted to honor the new champion, while respecting Madone's DNA, maintaining a clean, simple and elegant design."

From here, that's a lot of graphics to put on the frame! The watchwords: finesse and style, so as not to overload the car.

Custom paint, flocking in nods to the rider and his personality… Mads Pedersen's new bike is based on a Madone SLR base, the most advanced in the Madone range, and passed through the labs of the Trek Project One paint site. Mads Pedersen's SLR has a pure white base combined with the five colors of the iridescent jersey distributed on the top tube, the head tube and the fork crown.

Once painted and flocked, the frame will only have to be dressed with the components.

Discover in photos the stages of the creation of the world champion's bike.

First mission for Trek teams once the sheet is route determined, the careful placement of the stencils on the frame to determine the location of the colored bands/parts.

 

 

 

The paint can then be applied, with the classic drying phases and times required to allow the paint to set without smudging. Before the traditional varnishing. 

 

 

 

The frame painted, dried, varnished, the next step can intervene with the arrangement of the graphic prints. Those of the partners of the Trek Segafredo team…

 

 

 

 

… and especially the nods to Mads Pedersen's personality and temperament: a year, a day, a place, engraved for life, and affixed to the top of the down tube. "Underdog" under the other side. His nickname, literally the outsider, which the Dane took care to cross out, indicating last week that he was done with it! We also find details like the distances, initial and shortened, of the 2019 edition of the world championship in Yorkshire.  

 

 

Once painted, flocked, dried, the worldtagand the Trek Madone SLR can begin. Mads Pedersen's new bike is based on a Madone SLR frame, made from 700 Series OCLV Carbon (with aerodynamic Kammtail Virtual Foil tubular shape, an adjustable IsoSpeed ​​decoupler on the top tube eliminating vibrations and a full carbon KVF fork). Mads Pedersen's Madone SLR is fitted with the latest wireless drivetrain SRAM Red eTap AXS 12v, from the technical partner of the American team. It should be noted here that the Danish rider also opts for a SRAM Red double 53×39 crankset, instead of the AXS single chainring crankset with 50 teeth (for a maximum gear combination of 53×10). In terms of components, there is a series of high-end equipment from the American designer: a Bontrager XXX VR-C handlebar (€349,99) coupled with a stem Bontrager XXX Blendr (€249,99), as well asa Bontrager Aeolus XXX Carbon saddle (€379,99) placed on a Madone seat post with micro-adjustments. The Madone SLR relies here on Bontrager Aeolus XXX 6 Disc Tubular Wheels (from €1 to €074,99). No version Reply, price or weight indicated for the new bike of the world champion. But know that the general public version marketed on the site Trek of a Madone SLR Disc eTap figures at €12. The price here for a professional “rocket”! 

 

 

 

 

 

 

 

 

The installation of his name as the ultimate symbol of the champion's privilege. Once painted, mounted, adjusted... Mads Pedersen can only enjoy discovering his new precious object! The Dane should conclude his year in Italy, at the Trois Vallées Varesines then Milan - Turin, on October 8 and 9.

 

 

 

Technical specifics:

Trek Madone SLR
Madone SLR OCVL Series 700 Frame
SRAM Red eTap AXS drivetrain (2x12v)
Bontrager Aeolus XXX 6 Disc Tubular Wheels
Bontrager XXX VR-C Handlebar

Bontrager XXX Blendr Stem
Bontrager Aeolus XXX Carbon Saddle
Madone seat post
Colors: Violet Phaze – Anthracite / Viper Red – Trek White / Vodoo Trek White – Blue
Price: €12 (for the consumer version of the Madone SLR eTap).
Contact : www.trekbikes.com/fr

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Sebastien Jacquet

- 38 years old. - Professional journalist since 2008 in the sports written press (Collaborator at Vélo Magazine - L'Equipe) - Current sports activities: cycling (occasional: football, running) - Strava: Sébastien Jacquet

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