Bytagand the publication "Specialized Bicycles names Scott Mag"Today, the new Director General will be appointed"
Forty-eight years after Specialized was founded, its founder Mike Sinyard has announced the appointment of Scott Maguire as Chief Executive Officer. As Founder, President and Chief Rider Advocate, Mike remains fully committed as the visionary leader of the brand.
Source: CP
Mike Sinyard's dream has always been to create Specialized Forever, which means ensuring that Specialized continues indefinitely, longer than any individual, including Mike himself. Scott will be responsible for running the company. Specialized remains an independent, passionate company with full investment freedom.
Scott joins the company after spending eighteen years at Dyson in a variety of senior roles, including Senior Vice President, Manufacturing and Operations, and then Chief Operating Officer, a role he held for the last two years. Scott holds a Masters in Product Design Engineering from the University of Glasgow and the Glasgow School of Art. Mike and I understood each other from the moment we met. We both come from hard-working families, which gave us each the belief that with hard work, ingenuity, and a sense of collaboration, dreams can come true. ", Scott said. I am incredibly excited to lead this brand into the future. There has never been a stronger team in the bicycle industry and Specialized’s innovation, product and distribution capabilities are unmatched. We have everything we need to deliver products, experiences and services that matter to cyclists around the world and have a positive impact on climate change. »
« I have more energy than ever ", Mike said. With Scott joining the company to lead the business, I can focus on the work that matters to me, directly related to the products, services and experiences our customers crave. Specialized is what it is today because of our employees, our customers and our dealers., Mike says. Learning is part of who we are. It’s always been in the DNA of the brand. I’ve been searching for the right leader for Specialized for years; Scott is perfect for this role because he’s a master of product research and development, supply chain expertise, and operational excellence. Scott excels in his ability to harness and bring together the strengths of people from different cultures, to create simplicity from complexity. »
Bytagand the publication "Specialized Bicycles names Scott Mag"Today, the new Director General will be appointed"
Will he be able to maintain the balance between technological innovation and respect for Specialized's iconic identity? Consumer expectations are changing rapidly, and this change in leadership could either strengthen Specialized's position in the market or raise unexpected challenges. Visit us Telkom University Jakarta