Bytagand the publication "Presentation of Tadej Pogacar's new DMT shoes: allies for the Giro"
For his 2024 Giro, Tadej Pogacar will rely on new DMT shoes. With a revisited look, even more efficient and futuristic, these shoes are oriented towards a common goal: to claim the pink jersey.
Source: press release
DMT's innovation, technology and know-how converge in Tadej's new "wings", featuring a very light carbon sole, a pocket AeroSafe integrated for secure and compact storage of laces and an upper AeroFlex breathable fabric that, thanks to DMT's exclusive knitting technology, offers an optimal blend of aerodynamics and durability. In addition, the shoe features the collar Flex fit for elasticity, integrated 3D channels and lace retention pulleys that guarantee better support and stability of the foot while pedaling.
It is worth noting the technology Ice-Key, launched by DMT, allows immediate identification in the event of a fall or accident, supplemented by personal and clinical data.
“In recent weeks, I have testI've been using my new DMTs in training sessions and I can't wait to show them off to the world at the Giro.", said Tadej Pogacar. “The feedback and feelings of the last few days have been very positive, and now that all the details are finalized, I am ready for the Giro!”
The Slovenian from UAE Team Emirates has started the season in fine form, winning the Strade Bianche with a stunning 80km solo breakaway, taking the podium at Milan-Sanremo and then dominating the Vuelta a Catalunya with a general classification win and four stage victories. His latest triumph came just days ago, a solo ride that secured his second Liège-Bastogne-Liège victory. Having won the Tour de France twice, in 2020 and 2021, Pogacar now sets his sights on one of the few races missing from his palmares, the Giro, which he will attempt to win on his first appearance.
"We enthusiastically support Tadej Pogacar in this new career goal that he has set for himself", explained Nicola Minali, DMT R&D specialist. "Pogi's shoes are the result of ongoing discussions and consultations with various professional athletes who wear DMT, including Tadej. Our goal is to ensure superior performance and unmatched comfort on the route, and the new pulley closure system that we have integrated as well as many other details serve precisely this. We are delighted to present on the market a shoe that exceeds all expectations, combining technology and design.
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Bytagand the publication "Presentation of Tadej Pogacar's new DMT shoes: allies for the Giro"