RAR presents its AURA 52 wheels -

RAR, a leading manufacturer of high-end handcrafted wheels, presents the AURA 52, an ultra-lightweight wheel designed for passionate cyclists looking for aerodynamics, ease, and ultimate comfort.
One year after the launch of the AURA range, this new wheel pushes the limits with a faster profile combining energy efficiency, handling, and rigidity.

Source: press release

Designed to excel on steep slopes and flat terrain at high speeds, AURA 52 incorporates cutting-edge technologies specific to its range:
- Rims dual-core. An innovative construction reinforced with high-modulus M40J fibers, offering an optimal balance between lightness and strength.
- The rays innovative titanium/carbon hybrids. Ultra-light and durable, they absorb vibrations for increased comfort over long distances.
- The hubs ESO UL+. Machined from 7075T6 alloy, their optimized geometry guarantees impeccable lateral hold, while their steel gear mechanism ensures exceptional durability.

“What I like most is the handling and comfort! The pilotagIt is fine and they smooth out the roughness of the route. With this aero and super light weight combo we have an advantagetagand against competitors!” explains Loïc Ruffaut, 20000 km per year, winner of multiple prestigious cyclosportives.

With a record weight of 1070g per pair and a 52mm x 22mm internal rim profile, AURA 52 is ideal for 25-30mm tires, ensuring optimal aerodynamics and remarkable stability.

"With AURA 52, we are redefining performance standards. Increased comfort reduces fatigue, energy transfer and air penetration optimize speed, and reliability meets the demands of top specialists." adds Adrien Gontier, founder of RAR in 2007.