Bytager the publication "VAN RYSEL opens an immersive space in Lille for the start of the Tour"
To mark the start of the major summer cycling race in Lille, VAN RYSEL, a high-end cycling brand, is inaugurating Maison VAN RYSEL, a temporary space dedicated to cycling enthusiasts and the international community.
From June 30 to July 8, the House VAN RYSEL, located near the brand's headquarters, will be open daily. This space will offer a variety of activities, including live broadcasts of the race, bike rides, product exhibitions, a treasure hunt, jersey and sticker customization, and prizes to be won.
« The VAN RYSEL House is a place for partagour passion for cycling, our history and our innovations, in the heart of Lille ", explains Nicolas Pierron, CEO of VAN RYSEL.
VAN RYSEL House Program:
Open daily from 9 a.m. to 20:30 p.m.
Open-access space with café, coworking areas, podcast studio, immersive exhibitions and bike rides, near Lille city center.
Live broadcast: follow the stages of the race in a friendly atmosphere.
Quiz nights: held every evening at 20 p.m. from June 30 to July 7, except July 3.
