Bytager the publication "smart and Trek unveil an exclusive smart #5 in the colors of the Tour de France"
For the 2025 cycling season, smart and Trek are teaming up to present a unique version of the smart #5, adorned with Trek's Project One ICON "Couler" design, seen on the Tour de France. This partnership marks the third collaboration between the two brands, following the smart x Trek Madone Gen 8 Ultimate Project One and smart x Trek Rail+ e-MTB projects. This initiative is in line with smart's "open your mind" philosophy, which aims to promote innovative mobility and an active lifestyle.
With CP
A smart #5 inspired by the Tour de France
This special edition of the smart #5, a premium mid-size SUV, adopts the Lidl-Trek team's "Couler" design, characterized by flowing patterns, expressive textures and dynamic painterly touches. This style reflects the spirit of freedom and creativity bytagby smart and Trek.
The smart #5, the brand's most spacious and technologically advanced model, stands out with its bold design and adventure-oriented features, making it a vehicle suitable for cyclists.
A collaboration rooted in innovation
Previous collaborations between smart and Trek include the route Madone Gen 8 Ultimate Project One is an electric mountain bike inspired by the smart #5 and #5 BRABUS models. Successfully launched in China, Europe, Hong Kong, and recently in Malaysia, the smart #5 has been well received by the public and the media. This new project reinforces the shared vision of both brands: encouraging an active and limitless lifestyle through unique creations.
Events to celebrate active mobility
In addition, smart and Trek will organize "4+2 lifestyle" events in China and selected international markets. These initiatives will include bike rides accompanied by the smart #5 and evenings broadcasting the Tour de France. Launched at Auto Shanghai 2025, the "open your mind Experience" campaign aims to offer immersive experiences that embody smart's values.
