Bytager the publication "Shopping Bicycle Equipment: Top Selection of 01/08/2025"
Origin, Trek, Blackbelt Punch, De Rosa or Crank Brother are taking advantage of this summer to present their new products, with ever lighter and more efficient bikes, accessories or equipment specific to Gravel, and even a book that tells us about the forgotten territories of the Tour de France. Zoom in on our selection of new products from August 1, 2025, designed to improve your practice and increase your pleasure on the route or outside.
Photos: DR
New Axxome RR: the lightest and most responsive Origine bike for competitors
The Axxome RR, the latest product from the French brand Origine, is a route high-end model designed for competitors looking for lightness and responsiveness. The result of 12 years of development, this model incorporates an innovative technological triptych: an exclusive Toray M40X fiber, layups optimized zone by zone and an internal UML 2 molding, guaranteeing increased rigidity (+6% compared to the Axxome GTR) and a featherweight of 749 g for the frame (size M).
With a complete bike weighing in at 6,35 kg, the Axxome RR offers exceptional performance without compromising reliability, while remaining customizable via Origine's online configurator. Offered with high-end groupsets (Shimano Dura-Ace/Ultegra Di2, Sram Red/Force AXS), it embodies excellence for demanding cyclists. Contact: origin-cycles.com
Trek launches all-new ultralight Madone Gen 8 with SRAM 1x drivetrain
Trek unveils a new version of the Madone Gen 8, an ultralight 6,40 kg race bike, below the UCI limit, integrating a SRAM 1x drivetrain (1x12 or 1x13 XPLR) for optimal performance, like that of the Lidl-Trek pros. Aeolus RSL 37 wheels, Pirelli P-Zero RS tires and TPU tubes reduce weight while ensuring a fast rolling. A lightweight Matte Deep Smoke paint job is available as an option.
This Madone SLR 9 AXS 1x Gen 8 is customizable via the Project One program on trekbikes.com/projectone and available at Trek retailers, starting at €11.
Trek launches the all-new Domane+ ALR
Trek also launches the Domane+ ALR, a bike route Versatile electric bike made from recycled aluminum with low environmental impact, combining comfort and performance. Equipped with the silent and lightweight TQ HPR60 motor, it offers natural assistance up to 25 km/h with 60 Nm of torque and a range of 95 km. Its endurance geometry and clearance for tires up to 40 mm ensure comfort on route and lightweight gravel. With accessory mounts, it's suitable for everyday commuting. Available at Trek retailers, customizable via trek.bike/domane_plus_alr. Price: €4499.
Blackbelt Punch: an innovation in sports recovery
One initiative that will certainly attract the attention of many endurance athletes in general and cyclists in particular is Blackbelt Punch, the world's first anti-soreness shower gel, and moreover testclinically.
Designed in collaboration with cosmetics specialists, this 100% French shower gel works in one minute in the shower, without the need for any additional routine. Its formula is composed of locally sourced organic essential oils and carefully selected natural active ingredients. More information on blackbeltpunch.fr
The De Rosa Deva in Campagnolo Super Record 13
The Deva is the latest evolution of De Rosa, a reinterpretation of the De Rosa 70 model. With its iridescent wisteria-colored hue that changes with the light, the Deva transforms every ride. The Campagonolo Super Record 2x13 drivetrain guarantees a smooth cadence and precise shifting, while the redesigned Ergopower controls ensure comfort and responsiveness in any position. The result of cutting-edge engineering and refined integration, this bike is much more than just a route. Contact : derosa.it
The Crank Brothers HighLine 3 Gravel seat post
The Crankbrothers Highline 3 seatpost offers gravel-specific travel, allowing you to tackle more technical terrain with ease and confidence.
With the Highline 3, you can instantly lower your center of gravity to better navigate steep descents and tight turns. Its smooth and reliable operation ensures optimal responsiveness, providing increased control even on rough terrain. This seatpost will make every gravel ride an easier adventure.
Available in 27,2 mm with 60 mm travel. The total length can be chosen between 270 mm and 360 mm. The retail price has been set at €249,99. More information on crankbrothers.com/fr
Tour de France 2025: a book gives voice to the forgotten territories of the Tour de France
While the 2025 Tour de France route ignores Beaujolais, Lyonnais and Burgundy, a book captures the cycling memory of these territories, which are often relegated to the background.
Once upon a time, the Tour de France in Beaujolais, Lyonnais and Burgundy (Éditions Héraclite), signed by Jean-Paul Ollivier, legendary voice of the Tour, and Albine Novarino-Pothier, novelist rooted in Burgundy, recomposes the invisible stories of cycling: routesecondary, forgotten runners, popular fervors. More info on editions-heraclite.fr
