Giant and Liv unveil their new road bikes route aluminum performance

Giant Group, the world leader in bicycle design, presents its new range of bicycles route aluminum frames, designed for cyclists looking for performance and accessibility. These models, inherited from the technologies used by the professional teams of Giant and Liv, offer a high-performance alternative to carbon frames, without compromising on quality and responsiveness.

Cutting-edge aluminum design

The Contend SL (Giant) and Beliv SL (Liv) ranges are built on the ALUXX SL alloy frame, a high-performance material optimized for an exceptional strength-to-weight ratio. Advanced manufacturing techniques like FluidForm and weld polishing give these bikes a sleek, modern design. Double-butted tubes ensure optimal stiffness, while the Advanced Composite fork (on the SL 0 and SL 1 models) absorbs vibrations for precise handling and increased comfort.

Features designed for performance

These new bikes combine aerodynamics, lightness and versatility:

  • Aerodynamic fork: optimized to cut through the air, it improves efficiency at high speeds.
  • Semi-integrated cabling: for a neat look and better air penetration.
  • D-Fuse seatpost: its “D” shape filters vibrations, reducing fatigue on long distances.
  • Tubeless Ready tires: with a width of 28 mm (up to 32 mm possible), they offer an excellent compromise between performance, comfort and grip.
  • Hydraulic braking: for optimal control, even at high speeds.
  • ALP (Aluminum Lightweight Performance) wheels: 30 mm double-walled rims, light and strong, ideal for dynamic driving.
  • 50/34 crankset: offers a wide gear range to adapt to all terrains, from climbs to sprints.

Optimized ergonomics

The aluminum handlebar, with a 7,2° flare, guarantees stability and comfort in all positions (hands up, on the hoods or down). The Giant Grit Core saddle, with Particle Flow technology, distributes pressure for maximum comfort, even on long rides. These details make the Contend SL and Beliv SL bikes as pleasant to ride as they are efficient.

The range in detail

  • Giant Contend SL 0: Shimano 105 groupset: €1 900
  • Giant Contend SL 1: Shimano Tiagra, Prowheel 50/34 crankset: €1 600
  • Giant Contend SL 2: Shimano Sora, Prowheel 50/34 crankset: €1 350
  • Liv Beliv SL 1: Shimano Tiagra, Prowheel 50/34 crankset: €1 600
  • Liv Beliv SL 2: Shimano Sora, Prowheel 50/34 crankset: €1 350 

A bike for every challenge

Built for speed, the Contend SL excels at acceleration, tight corners, and long climbs. Its balanced geometry offers responsive handling while remaining comfortable for extended rides. Whether you're looking to push your limits on climbs, dive into a confident descent, or sprint at the end of a race, this bike delivers.

Photos by: https://www.instagram.com/tomjoyphoto

The heirtagand pros, accessible to all

These new models embody Giant Group's expertise in aluminum bike manufacturing. Inspired by professional racing bikes, they offer performance worthy of the best carbon frames, at an affordable price. With the Contend SL and Beliv SL, Giant and Liv are democratizing performance, allowing everyone to ride faster, harder, and with more fun.

For more information, visit the official website of Giant ou Liv.

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Guillaume Judas

  - 54 years old - Professional journalist since 1992 - Coach / Performance support - Former Elite runner - Current sports practices: route & allroad (a little). - Strava: Guillaume Judas

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