Look launches its online configurator

LOOK Cycle has just unveiled "Your LOOK À la Carte", a brand new online configurator that allows cycling enthusiasts to... route to fully customize two of its flagship products: the 795 Blade RS aerodynamic frame and the renowned Keo Blade pedals. A customization experience pushed to the smallest detail, worthy of French expertise.

The 795 Blade RS as you've always imagined it

Available worldwide, the flagship route LOOK becomes 100% bespoke:

  • Choose your frame color from a wide range of options.
  • Group selection (Shimano, SRAM or Campagnolo)
  • Wheels and peripheral components of your choice
  • Final geometry refined thanks to the adjustment of the stem length and handlebar width

Each bike is then made to order in the LOOK workshops in Burgundy, France, combining traditional craftsmanship and rigorously selected high-end components.

Keo Blade pedals pushed to the extreme

Currently reserved for the European market, the customization of the Keo Blade leaves nothing to chance:

  • Pedal design and color
  • Carbon blade tension (8, 12, 16 or 20 Nm)
  • Axle choice: Chromoly or Titanium
  • Q-Factor Adjustment
  • Selection from the three sets of Keo wedges (Grip 0°, 4,5° or 9°)

A word from Sébastien Coué, International Sales and Marketing Director: With the launch of 'Your LOOK À la Carte', we empower customers to design their ideal equipment, from the bike to the pedals, with the precision and passion that characterize every LOOK Cycle product. This initiative marks a major step forward in personalization and strengthens the unique bond between cyclist and their bike. »

To access the configurator: https://www.lookcycle.com/fr/your-look-a-la-carte

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Guillaume Judas

  - 54 years old - Professional journalist since 1992 - Coach / Performance support - Former Elite runner - Current sports practices: route & allroad (a little). - Strava: Guillaume Judas

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