CANYON PARTNERS WITH THE TOUR DE FRANCE STAGE TO ENRICH AND INSPIRE THE CYCLISTS' EXPERIENCE. A four-year partnership with L'Étape du Tour de France allows Canyon to support 16,000 cyclists on the legendary Tour de France route to Alpe d'Huez.
Source: CP – Photos: Canyon
Canyon Bicycles, a world leader in direct bicycle sales, announces a new partnership with four years with The Tour de France Stage, thus becoming major partner of the most iconic cyclosportive event in the world.
Together, Canyon and The Tour de France Stage bytagshare a common ambition: to inspire cyclists to ride, to push their limits and to experience cycling in its purest form.
Today, Canyon is present at the heart of some of the most inspiring cycling events in the world. The Étape du Tour de France now complements this commitment, by connecting Canyon to the most iconic universe of cycling on route, le Tour de France, and by allowing the brand to support cyclists across the entire spectrum of the sport.
Canyon, Ultimate CF SLX, South Tyrol, Dolomites, Tino Pohlmann
The Tour de France stage offers a unique experience. Indeed, it's an opportunity for amateur cyclists to experience what it's like to be a professional rider.
Le July 19, 2026, more than 16,000 cyclists from all over the worldwill take the start of the34th edition of L'Étape du Tour de France, with a background of170 kilometers between Le Bourg-d'Oisans and Alpe d'Huez. Already sold out, the event represents one of the most demanding and inspiring challenges in amateur cycling.
Through this partnership, Canyon's ambition is clear: to make L'Étape du Tour de France a benchmark in cycling experience, drawing on the expertise and know-how developed over time 13 years of partnership on the Roc d'Azur CIC. This experience now allows Canyon to deploy proven activations and cyclist-centric experiences designed to support them before, during and after the event.
« The Étape du Tour de France embodies the passion for cycling and the energy of a community united by the challenge “,” says Rodolphe Beyer, CEO of Canyon France. By strengthening our commitment to all cyclists, regardless of their discipline, through major popular events in all major disciplines: Gravel, triathlon, mountain biking with the Roc d'Azur CIC and today on the route With the Étape du Tour de France, Canyon hopes to create moments of...tagwhich keep cycling alive far beyond competition. »
“Already firmly established in the world of global cycling, we are delighted to welcome them as a Major Partner of L'Étape du Tour de France, and to allow our participants to connect with a brand driven by the same high standards of performance, a taste for innovation, and a strong commitment to the cycling community.”» adds Yann LE MOENNER, General Manager of Amaury Sport Organisation.
The partnership between Canyon and L'Etape du Tour de France will extend from 2026 to 2029 and will include a presence within the event village, as well as race bibs made available through exclusive Canyon initiatives for the 2026 edition, which is already full.
Through this commitment, Canyon reaffirms its desire to continue to be involved in events that inspirewhich attract new participants and continue to motivate those who have been riding for many years.
- 44 years old - Multidisciplinary athlete, sales coach and sports consultant. Collaborator on specialized sites for 10 years. His sporting story begins almost as quickly as he learned to walk. Cycling and running quickly became his favorite subjects. He obtains national level results in each of these two disciplines.
With this fourth generation of its Diverge, launched last September, Specialized is no longer trying to define what gravel riding is: the American brand is now asserting its own vision of the genre. Longer, more stable, more forgiving, and even better equipped for demanding terrain than its predecessor, the Diverge Expert with SRAM Rival AXS embodies this evolution. A bike that champions both adventure and efficiency, and one that we took the time to analyze and test on the trails.
By Guillaume Judas – Photos: Sébastien Argentin/DR
RouteGravel, dirt, sand and snow… We spared nothing for the new Specialized Diverge.
A relatively young discipline, gravel cycling was initially presented as an alternative to road cycling. route to escape busy roads, or on mountain bikes to ride faster on less technical trails. Those days are now over. By 2026, gravel riding has become a fully-fledged way of cycling, with its own codes, races, demanding riders, and, above all, its own specific bikes..
It is in this context that Specialized unveils the next generation of its Diverge, a model that has never left the catalog since its launch in 2014, but which has evolved significantly over the years. The Diverge is no longer just a simple bike route with Davantage of crossing capabilities: it is now conceived from the first sketch as a modern gravel machine, capable of handling increasingly demanding terrain without sacrificing performance.
The Diverge is a mature gravel bike, designed entirely to tackle all the challenges encountered in this discipline.
Within the Specialized range, the Diverge is clearly positioned as the versatile and high-performance gravel bike.In contrast to the Crux, which is more radical and competition-oriented, Specialized didn't deem it necessary to offer a very high-end S-Works version with its FACT 12r carbon for this new generation. The brand is sticking with a single FACT 9r carbon frame for the Sport, Comp, Expert, and Pro models, priced from €3,499 to €7,999. The Expert version testThis model occupies a strategic position here: at €6,299, with a 13-speed electronic transmission and carbon wheels, it targets the regular, sporty, and adventurous rider. Note that the Diverge STR, an "enhanced" version equipped with a rear suspension system and available with the third generation, has now been discontinued.
The Diverge accepts tires with a 50mm section.
Faced with stiff competition, such as the Trek Checkpoint, Canyon Grail, Giant Revolt X or Cannondale Topstone, Specialized relies on a unique combination: modern geometry, high tire capacity, and Future Shock front suspension technology, still unique on the market.
A framework entirely designed for today's fields... and tomorrow's
Aesthetically, the new Diverge Expert reflects a change in philosophy. The lines are tauter, the silhouette more massive, almost closer to a rigid mountain bike than a hybrid bike. routeThis is not a coincidence.
Versatile, the Diverge can also be sporty.
The FACT 9r carbon frame adopts a radically modernized geometryThe head angle is noticeably slackened, the wheelbase lengthened, and the bottom bracket lowered compared to the previous generation. On paper, these choices reflect a quest for stability and control, particularly at high speeds on loose terrain. In practice, they also alter the bike's feel.
The Diverge Expert immediately gives an impression of safetyThe front wheel is further from the bottom bracket, and therefore from the front of the foot while pedaling—an important detail on certain technical sections to minimize contact. The steering feels planted relative to the ground, and the bike encourages you to release the brakes where its predecessors required more restraint. On long, fast tracks, rough trails, or rocky descents, this stability is a real asset, without turning the bike into a barge.
The front part of the bike does a lot for comfort and safety.
Another major development: the tire capacity is still improvingEven though the bike comes with 45mm tires, the frame now accepts up to 50mm 700c tires, perfectly illustrating the evolution of gravel bikes towards more demanding terrain. This range offers complete freedom, whether you prioritize speed on smooth tracks or comfort and traction on technical trails.
A carbon seatpost and Power Expert saddle complete the package.tagand the bike.
Specialized also retains its SWAT internal storage systemIntegrated into the downtube, it's discreet, well-designed, and genuinely useful, allowing you to carry the essentials without needing additional panniers. A detail that makes perfect sense on long rides or minimalist adventures.
The SWAP system adds weight to the bike…But it allows you to conceal a repair kit…Or supplies, or even rain gear in the downtube.
Obviously, these technical choices, geared towards great versatility, do not favour featherweight design. The Specialized Diverge Expert SRAM Rival AXS weighs 9,1 kg in size 52, without pedals.You can expect a Diverge Sport to weigh close to 10 kg and a top-of-the-range Pro to weigh no less than 8,3 kg. For something significantly lighter, you're better off with the Crux, which is more streamlined but less feature-rich.
Future Shock: always unique, always debated
It's impossible to talk about the Diverge without mentioning the Future Shock suspension system.. On this generation, Specialized integrates version 3.2, offering 20 mm of travel at the front with better controlled hydraulic damping.
The Future Shock 3.2 is not adjustable while riding, but the compression spring can be changed to suit the user's weight.
The principle remains unchanged: It's not the wheel that's suspended, but the pilot's seat.tageThis effectively filters out shocks while maintaining consistent geometry and precise steering. Three different springs are available and relatively easy to interchange. For our testWe used the medium spring, which offers a good compromise between comfort and responsiveness.
On the ground, the benefit is realVibrations are dampened, repetitive impacts are less tiring for the arms and shoulders, and control remains high on rough surfaces. The system doesn't transform the Diverge into a mountain bike, but it provides that extra comfort that allows you to ride longer and more relaxed.
The deeply flared handlebar still offers plenty of control in technical sections.
Some purists will continue to argue that proper tire pressure and a driver's seattagWell-chosen ones can offer a similar result. They're not entirely wrong. But the Future Shock system provides a consistency and readability that make all the difference when the terrain really deteriorates or fatigue sets in. I had already had the opportunity to appreciate this system. on the cobblestones of Paris-Roubaix with a Roubaix SL8, in April 2024.
SRAM Rival AXS: Electronics at the service of gravel riding
On this Expert version, Specialized has opted for the SRAM Rival AXS XPLR, a wireless electronic drivetrain designed for gravel riding.A 13-speed cassette, with a wide gear range and a single chainring, allows you to tackle long climbs and fast sections without stress. Although, and this is my old-school racing side talking, I sometimes struggle with the gaps in the range (10, 11, 12, 13, 15, and 17 teeth), which slightly disrupt the cadence on rolling sections.
The cassette offers a wide range of developments.
In use, Electronics provides real comfort The gear changes are crisp, instantaneous, and effortless, even when accelerating or on rough terrain. The levers are ergonomically designed for a reassuring grip. The UDH derailleur hanger enhances reliability and reduces the risk of misalignment after snagging on branches or other debris.
The powerful and precise hydraulic braking system is on par with the higher-end Red and Force AXS groupsets, inspiring confidence on fast descents or when grip becomes precarious.
The single chainring crankset is becoming increasingly popular in gravel riding.
The Roval Terra C wheels with carbon rims and 45mm tires form a coherent, robust and versatile packageThey are not looking for pure performance, but are part of the Diverge philosophy: to absorb, endure and remain effective regardless of the conditions.
Stability, confidence and long-term efficiency
On trails and off-road, the Diverge Expert asserts its personality. It's not a twitchy bike in the traditional sense, but it exudes a quiet strength. You immediately want to go further, at a good pace, on terrain that a classic gravel bike would approach with caution..
On a smooth track, the performance is very good, even if the bike prioritizes stability over agilityAs soon as the terrain becomes uneven, the Diverge distinguishes itself from most gravel bikes, especially race-oriented ones like the Orbea Terra Race or the Crux. The Diverge is less twitchy, less stiff, less lively, but easier and less demanding, thanks to its higher, more relaxed riding position. Lines are easy to hold, the front wheel doesn't lose traction, and the bike remains stable where others struggle. It also feels less cumbersome and more engaging than many models designed for... bikepacking. The Diverge is the Grand Touring gravel bike. : neither a racing vehicle, nor a heavy truck with a diesel engine.
The Diverge offers comfort, allowing for long rides without excessive fatigue.
On descents, modern geometry works wondersThe bike is easy to handle, accepts speed, and is very forgiving. You can take more direct lines, brake later, and ride with an engagement close to that of a hardtail mountain bike. On technical sections, the lowered bottom bracket can be surprising: I've occasionally touched the ground with the pedal when accelerating or going over rocks and roots. The long wheelbase makes the bike less comfortable on very slow sections or on a singletrack gymkhana between trees.
On difficult surfaces, the bike maintains its track.
On routeThe bike offers decent performance, allowing you to switch from one path to another.The cassette and sprocket spacing can slightly disrupt the rhythm, but that's typical for a single chainring. In a seated position, the tire width doesn't hinder pure efficiency. Each out-of-the-saddle sprint requires a bit more energy than with a [other type of bike]. routeThis is due to the slight deformation of the tires and the Future Shock suspension. Compared to road bikes, the bike obviously slows down above 30-32 km/h. At these speeds, or when the pace is uneven, acceleration is again hampered by the tires. But this is to be expected for a machine of this type. Especially since, on long rides, the overall comfort becomes a real advantage. Between the suspension, tires, and the frame's natural shock absorption, fatigue is less noticeable, even after several hours on varied terrain.
The Diverge Expert: for whom and for what?
The Specialized Diverge Expert AXS is not aimed at casual cyclists or those looking for a single bike to replace a bike of routeHis playing field is elsewhere: It targets the regular cyclist, already convinced by gravel riding, who wants to expand their horizons without having to worry about the terrain..
This is a bike for those who ride long distances, often, alternating between sporty outings, off-road explorations, and demanding events. Its modern geometry, great stability, and ability to accommodate wide tires make it an ideal companion for rough terrain, long, fast trails, rough forest paths, and technical descents.
For many cyclist explorers, the Diverge is a sensible choice.
The Diverge Expert will also appeal to tech enthusiasts looking to upgrade to electronic shifting without venturing into the ultra-high-end market. The SRAM Rival AXS drivetrain delivers comfort and precision, especially on courses with frequent changes of pace.
For cyclists looking for a very light, ultra-dynamic or highly competition-oriented gravel bike, a more radical model like the Crux would be preferable. The Diverge, on the other hand, embraces a different ambition: reliability, stability, and reassurance, designed to go far and for a long time, without ever exceeding the cyclist's limits..
On the fork and top tube, the Diverge allows for the attachment of additional panniers or bottle cages if needed.
The brand is embracing a more massive, more stable gravel bike, geared towards difficult terrain and long distances. It's not the lightest, nor the most explosive, but it's undoubtedly one of the most reassuring and versatile on the market today..
The SPECIALIZED DIVERGE EXPERT AXS in brief…
What makes <span style="font-family: 'arial black', 'avant garde';">inlingua</span> different : overall balance, off-road capabilities, equipment consistency, finish The - : weight, price-to-equipment ratio slightly higher than the competition
Setting: Diverge 4 FACT 9r carbon - Fork: Future Shock 3.2 w/ Smooth Boot, FACT Carbon – Wheels: Roval Terra C carbon – Tires: Specialized Tracer 700x45c – Crankset: SRAM Rival 1 XPLR Dub Wide 40t – Rear derailleur: SRAM Rival 1 XPLR 13 v. – Levers: SRAM Rival 1 XPLR 13 v. – Freins: SRAM Rival Disc – Cassette: SRAM Rival 1 XPLR 10-46 13v. – Stem: Future Stem, Pro – Hanger: Specialized Adventure Gear Hover – Saddle stem : Roval Terra Carbon – Saddle: Body Geometry Power Expert – Weight: 9,100 kg in size 52 without pedals – Sizes 6 from mon to fri XNUMX:XNUMXam to XNUMXpm Price: €6299 – Contact: www.specialized.com
- 54 years old - Professional journalist since 1992 - Coach / Performance support - Former Elite runner - Current sports practices: route & allroad (a little). - Strava: Guillaume Judas